According to a statement issued on Tuesday by the Apex regulator of the Nigerian advertising ecosystem, ARCON said that, among other things, the continued publishing and posting of various advertisements aimed at the Nigerian market via the Facebook and Instagram platforms will be supported by Meta Platforms. I am asking for a statement that it is done through Incorporated. It will be reviewed and approved without assurance before publication is unlawful, unlawful and in violation of applicable advertising laws in Nigeria.
ARCON says Meta Platforms Incorporated’s continued publication of unverified advertisements has resulted in lost federal revenue.
ARCON is seeking fines of N$30 billion for Meta Incorporated for violating advertising laws and losing revenue as a result of its continued publication of unauthorized advertisements on its platform.
Part of the statement read, “ARCON reiterates that it will not allow unethical and irresponsible advertising in the Nigerian advertising space.”
According to ARCON, the council does not regulate the online media space. Rather, their focus is on advertising and marketing communications on online platforms within the meaning of the Act.
